Our story: 

Our family business began in 1982 when Jesse Israel, along with his sons, David & Lonnie, and their wives, Betty, Diane, and Gail won the bid to run the Garden Center in the WNC Farmer’s Market.  Since then, our family has strived to meet the gardening and water gardening needs of our Asheville community and surrounding areas.  We pride ourselves in our staff’s ability to navigate customer needs and provide education and advice to new gardeners and landscapers. 

Jesse Israel retired from the business in 1990.  Together, David, Lonnie, Diane, and Gail curated the friendly, knowledgeable, family-like environment you will find at the Garden Center today.   Jesse's oldest grandson, Alan, and his wife, Heather, are carrying on the family business as third generation owners.     

On any given day, you will find Alan, Heather, Diane & Trevor Israel at the Garden Center working in the various departments, alongside our incredible staff.  We strive to bring the most local plant material and products directly from the Southern states, but most exclusively from North Carolina farmers & growers to a convenient location at the WNC Farmers Market.